The Coldwell Banker Story. I’ve been on a lot of listing appointments lately with spring arriving here in Boulder Colorado and included in the listing presentation are reasons why to choose Coldwell Banker. I, myself even had to ponder the reasons why to choose one brokerage company over another when becoming a real estate agent. Upon intensive research and endless appointments with recruiting office managers, I went with Coldwell Banker Residential Brokerage and The Troia Team. Here’s why I did and why you should as well.